Scaling is a
different sport.

Hitting product-market fit is really hard. What comes next is harder. I help B2B SaaS companies make the jump from startup to scaleup without the expensive mistakes.

Tommi Forsstrom, smiling in a modern office lounge
25+ yrsbuilding software products
2ร—scaleup executive
$5โ€“20MMARR sweet spot
Buy-sidePE due diligence manager

Both sides of the table.

I'm a 2x scaleup executive, a former venture fund operating resource, and a seasoned B2B SaaS operator. I've built software products for over 25 years, and I've spent the last decade entirely on the stretch between startup and scaleup.

These days I also run product, technology and AI due diligence for a private equity fund. I know what great looks like operationally, and I know what investors look for when they decide what your company is worth.

I'm also not watching the AI wave from the sidelines. I use these tools hands-on every day to automate large parts of my own product and diligence work, and I help B2B companies do the same across their product development and software delivery lifecycles. The advice comes from shipping with this stuff, not from a webinar.

My services

Nine ways to work together, from a full fractional seat to a short diagnostic. If none of these fit exactly, contact me and we'll figure out the right shape for your company.

I have no product leader and great ones sure are expensive!

Fractional CPO

I join your leadership team as CPO, with the stated goal of making myself redundant on an agreed timeframe.

  • Strategy audit and creation
  • Processes, practices and org design
  • AI leverage across the product development lifecycle
  • Hiring key roles, including my replacement
  • Board participation and team coaching

I'm hiring a new leader, but I need someone at the wheel right now!

Interim CPO

Business continuity while you search, and a much faster ramp for the leader you land.

  • Day-to-day product leadership
  • Interviewing and scorecarding support
  • Quick-start dossier: ramp in 3 weeks, not 3 months
  • First-month onboarding support

I have R&D leads, but they are not executive level leaders.

Executive Advisor

I coach your senior R&D leads to operate above their current level. A force multiplier on the team you already have.

  • Hands-on leader coaching, including the CEO
  • Strategy auditing and creation support
  • Modernizing how the team builds, AI tooling included
  • Growing your "Junior CPO" in-house

My fund is investing in a business and I need to understand the risk and the upside!

Product & AI Due Diligence

This is my day job as due diligence manager and CPO in residence for a private equity fund. The same rigor is available for your deal.

  • Product org, operations and bench strength assessment
  • Roadmap risk against the investment thesis
  • AI exposure and opportunity, from moat risk to product leverage
  • Value creation plan and post-close support

We're going to market soon and our R&D story won't survive buy-side diligence.

Exit Prep for R&D Leaders

I sit on the buy side of these processes for a living. I'll get your leaders and materials ready before buyers start asking questions.

  • Sell-side materials audit: data room, roadmap, metrics
  • Mock diligence interviews with honest feedback
  • Diligence training for CPOs, CPTOs and CTOs
  • Gap remediation before a buyer finds the gaps

I'm not sure if my R&D team is doing things correctly in my company's context.

Product Team & Ops Audit

Interviews, meeting observation, materials and data. You get a full picture of structure, operations and bench strength, including how modern your tooling and AI practices really are.

  • Confidential report: strengths, weaknesses, recommendations
  • Detailed follow-through instructions
  • Implementation support (aftercare sold separately)

I don't know if I have the right people on the bus.

Product Team Evaluation

A clear view of the quality level of your Product staff, and where each person's optimal seat is.

  • Interviews with the team, leaders and stakeholders
  • Report mapping people to optimal seats
  • Refactoring recommendations, including managing out underperformers

Things are going ok, but I could use periodic second opinions.

Leader Coaching & Advisory

An experienced outside voice at the important moments. As needed, no heavy structure.

  • Weekly or bi-weekly review calls
  • In-depth working sessions on demand
  • Critical decisions, strategy and presentations

We are doing too many things and we don't know what to focus on.

Strategy Tightening

Data-driven discovery of your real ideal customer profile, and the focus that follows from it.

  • Newly defined ideal customer profile
  • Roadmap revision prioritized by ICP needs
  • Opportunity-solution tree and GTM recommendation

Ready when you are.

A 30 minute meet and greet costs you nothing, and you'll leave with at least one useful observation about your company.